As the industry’s only demand-based marketing solution, Flex uses targeted marketing strategies, revenue management data and predictive analytics to mitigate risk and generate new leases when marketing teams need them most.
Budget your spend in the right channels at the right time, while minimizing the burden of active campaign management. Flex uses predictive analytics and revenue management data to intelligently forecast upcoming vacancies at the bedroom-type level and launches GoDirect Marketing campaigns to help prevent them.
Flex leverages the nation’s largest database of leasing records – along with revenue management data such as market conditions, competitor pricing and inventory – to make highly accurate predictions. This eliminates guesswork that results in spending either more or less than necessary to achieve ideal occupancy levels. GoDirect Marketing with Flex Demand Optimizer combines best-in-industry digital marketing strategies with robust data analytics.
GoDirect empowers your marketing strategy with digital marketing products that are creatively and digitally engineered to deliver. The addition of Flex acts as an added layer of security for digital marketing campaigns, alerting you when there’s a potential occupancy problem in the future and providing a solution that’s only a few clicks away.
Flex Demand Optimizer provides a future-focused strategy to match your property’s unique and ever-changing conditions rather than one-size-fits-all. Intuitive dashboard features put you in control and let you customize settings such as when occupancy alerts are triggered.
Flex your brand’s power with optimized predictive analytics and marketing automation.
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